Before you start writing your speech, it is essential that you know the various types of public speaking and what each type demands. Even with professional writing and presentation skills, your speech will come off more like a public speaking cartoon if you don't follow the established rules for each type.
There are essentially five types of public speaking: 1) Introductions 2) Toasts 3) Informational 4) Persuasive and 5) Demonstration. Every public speaking topic falls into one of these five categories. Let's review the essentials of each one.
Introductions:
The purpose of an introduction is to allow the audience to remember the person's name and enough background material to start up a conversation. The other purpose, when before a group, is to persuade the audience that the speaker is qualified to speak.
Toasts:
Toasts are a specialty speech that has a general format, similar to introductions. The toast, some background material on the toast, and then the toast again. Toasts are generally very short speeches.
Informational:
These speeches follow the format of opening, purpose, supportive points and conclusion. They should be packed with facts and figures. This is probably 90% of the speeches that most people are asked to do.
Persuasive:
These speeches are intended to persuade the audience. Often, the most effective are in the form of stories where the moral is the persuasion. It is the least structured of the public speaking types.
Demonstration:
These speeches include visual aids, they are essentially how to speeches. Powerpoint is not a demonstrational speaking style, as it is normally just a reinforcement of your informational or persuasive speech. Demonstration speech visual aids are normally three dimensional, or active two dimensional, like a blackboard.
One of the first classroom activities for public speaking involves having students do critiques of their classmates. From this exercise, you can quickly learn that audiences love structure. If you want to improve your communication skills, and become a master of public speaking, you will need to bring structure to your presentations. Rambling monologues may work for Jay Leno, but are seldom appreciated by audiences. Structure your way to public speaking success!
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Frank Rolfe, author of One Day Master Speaker has spent over 25 years teaching public speaking classes at the college level.
He developed his method while teaching a five day immersion course on public speaking. Rolfe noticed that by focusing on the most important building blocks and eliminating minor items that few people use, he could get outstanding results from students extremely quickly.
Rolfe also developed unique "tricks" that students can use based on real-life shortcuts professionals use to improve the impact of their speaking. Some of these shortcuts are so simple and easy, but the impact is enormous.
Rolfe believes that anyone can speak confidently by following his system. And he should know. He has taught 1,000's of executives and professionals these concepts.
Frank can be reached at: frank@fasterspeaker.com
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